Corporate Training By Zack Academy - Learning to S.E.E.: Sell Efficiency Effectively (Residential)

COURSE DESCRIPTION
In the Learning to S.E.E.: Sell Efficiency Effectively (Residential) course, students will learn how to market their energy efficiency programs to homeowners, landlords and tenants. Specifically, students will learn proven strategies to customize their energy efficiency programs to pitch sales, network in their areas, generate leads, convert sales, and lower the initial costs of installations.

This course's unique focus on the interpersonal aspect of energy efficiency sales puts students at an advantage for turning profits. By understanding what homeowners are looking for in energy systems, professionals can better meet the demands of today's energy efficiency market.

    Upon successful completion, students can expect to be e-mailed a course certificate within 3 to 4 business days.

    Who Should Take this Learning toLearning to S.E.E.: Sell Efficiency Effectively (Residential) Course?

    • General Contractors
    • Home Performance Contractors
    • Energy Efficient Product Distributors/Retailers
    • Energy Efficiency Specialists
    • HVAC Technicians
    • Lighting Designers
    • Architects


    Topics to be Covered:

    • Benefits of Energy Efficiency
    • Understanding Customers - Homeowners, Landlords and Tenants
    • Generating Leads/Networking
    • Disproving Common Myths and Objections
    • Developing Sales Pitches
    • In-Home Selling
    • Developing a Proposal
    • Calculating Life-Cycle Costs

    This course has no prerequisites - register today and enhance your energy efficiency skill set!

    Syllabus

    Outline:

    1. Guiding Principles
    2. How Do You Know What Your Customer Most Values?
    3. Becoming a Better Sales Professional
    4. Escaping the Price Driven Sale
    5. Distilling Your Value Proposition Into an “Elevator Pitch”
    6. The Magic of Creative Lead Generation and Referrals
    7. Getting Prepared for Effective Cross-Selling and “Up-Serving”
    8. Bonus Content

     

    Request a quote
    What's Included
    • Online, on-demand access
    • Experienced instructors
    • Course completion certificate
    Scheduling Process
    1. Contact us and let us know how many employees need training.
    2. We will send a request for bid to our network of over 400 trainers.
    3. Sit back, relax, and within 24-48 hours you will have competitive pricing and a training date for this course.
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