Today all leading organizations are rapidly gaining power by leveraging information to gain insights and drive the business. Business analytics delivers actionable insights – new interpretations and evaluations of business performance based on data and statistical methods. Predictive analytics on the other hand provide customer level behavior prediction to enable businesses like yours to deliver more relevant content to customers, improve response rate, improve retention and overall profitability of the company.
This Level 1 - Business Impact Through Analytics Online Anytime is designed especially for business professionals (Marketing and Product Managers), looking to leverage analytics for smarter decision making and Analysts, looking to increase the impact of their work. We make the complex world of Business Analytics, Predictive Analytics and Test-and-learn approachable for business professionals and the complex world of influencing and decision making accessible to Analyst for smarter decision in any organization using data.